About Us - Welcome note from Helen

After being involved in the retail industry for more than 20 years, 29lines came about 3 years after Mews bricks & mortar retail store closed its doors. Family and friends kept asking me “what’s next” for the Mews story.

When even my doctor’s receptionist asked me to please let her know if I ever opened a store again, I knew it was time to rethink doing one of my favourite thing – sourcing beautiful products.

You know that feeling you get when you see a beautiful product and you just know it’s right for you. Or you get really excited because you know that you have just found the perfect gift for someone special, and you know they will love it!

We want you to enjoy those feelings knowing your products are not only beautiful but reliable and produced by companies who care. 

I am beginning this new venture of e-commerce and invite you to join me as I explore this new world of retail.

“Life is too short not to enjoy beautiful things”

Helen - 2017